Food and nutrition blogging is a great way to reach the masses, build your brand, and market your services. When I began blogging for FoodNetwork. Today, many of them maintain their own websites and food blogs that millions of people read and rely on for diet and nutrition information. Blogging in general has become a phenomenon, with statistics from The Social Skinny indicating that four of five Internet users visit social networking sites and blogs. Blogs related to food and nutrition professionals especially are popular. Why Blog? Food blogging can promote dietitians and their businesses, build their brands, market the dietetics profession, spread nutrition messages, and enable real-time communication with clients and consumers.
2. Freelance writing gigs
One and a half years and a countless numbers of followers, blog subscribers and clients later, here I am preaching why Instagram and social media are indispensable activities for nutrition professionals, especially those aspiring to someday work for themselves. I figure I would start the discussion by outlining all of the benefits and perks that I have received from growing my Instagram account. With that out of the way, I will share with you some of the insights I have gained growing my own Instagram account over the past year and a half. Keep in mind, I am the type of person to do things in my own way so I did not consult strategy guides or seek out guidance from anyone else when I started this journey. As a result, the advice I am providing may not be the most efficient or accurate, but it is what has worked for me and covers what I perceive to be the most important activities to support growth on Instagram. My account is a great example of that, although I have grown my food aesthetic skills exponentially over the last year. At the end of the day, whether you want your account to be about your life, food, fitness, or a blend of all of the above, I find that people come to expect a certain type of content from you overtime and will begin to expect and look forward to that content. If you personally fall into a pre-existing niche, be sure to learn from people who are successful in that niche. If you have a business-related account, be sure to use some local hashtags to help draw in traffic and potential clients from your geographical area. If they suddenly let the same content sit on the front page for days without changing it, I would not visit as frequently.
1. Email marketing
You should view your Instagram page and content in the same way. Make sure each and every one of your post posts do at least ONE of these three, and if you manage to do all three which I often strive to! Use the dietitian, rd2be, dietetics , nutritionstudent and dietitianapproved hashtags to help get you started. If you follow them, they will follow back. If you have a loyal follower who likes and comments on your photos, be sure to give them that time of day right back. Engaging your followers and, at the least, liking their photos is extraordinarily important to building strong mutually beneficial relationships on Instagram. Although a decent camera would help, a new generation smart phone should do the trick. If you are on Instagram already, hopefully you are more motivated than ever to continue growing your page. When you sit back on your couch at night, you could watch Netflix or you could spend minutes engaging people on Instagram and building foundations for future success on the platform. At the end of the day, social media is full of polarizing and poorly thought out opinions and stances on food and nutrition. We NEED dietitians and other nutrition professionals with strong educational backgrounds to be a strong, entertaining and insightful presence to not only help combat this misinformation but to preserve the integrity and respectability of our field.
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Craft blog? Your sales outreach will do the rest. Since you have your original content, sales funnel, and blog posts published, you maximize impact by building relationships and getting backlinks. The Gates and Zuckerburgs took care of the hard stuff. Florida python hunters wrestle invasive snakes. You seem like a master of SEO. Does this mean you recommend outsourcing all the content creation even for the first five blog posts you mentioned? Hey Bridget — great question! I read your post, it s very interesting. Think about what product or service you could sell to your email subscribers. Hopefully we can apply some of these techniques and see some positive results.
MY CAREER AS A DIETITIAN AND NUTRITIONIST SO FAR…
But is it a lucrative audience? You obviously have the experience. When building your sales funnel, you need to use email marketing software coupled with an on-site email opt-in tool to generate the most email subscribers. I believe it will work for me. Thanks a lot for sharing. This page needs to be in your top-level navigation, and include keyword research around the terms that your high-end business clients type into Google. Cruise line: Video shows man knew window how to make money as a dietitian blogger open. I appreciate your blog. Leave me a comment and let me know. You can read my affiliate disclosure in my privacy policy. I want o start a blog on relationships love and dating advice. Very insightful. It gave out the real core insight on how to be successful blogging. You need to have patience on .
You get itchy not because you want to quit but because you want to pay your bills. Then, get down to the business of figuring out other ways to make money as a blogger. Think about what product or service you could sell to your email subscribers. Maybe not a good one, but a writer nonetheless. With the decent portfolio your blog posts comprise, you can find yourself some freelance writing gigs — becoming a hlw blogger like me or pitching magazine, newspaper and website editors to write content for their outlets with blogged own byline.
If you have a strong speaking voice and think you could reach a broader audience, podcasting might be a good fit for you. Speaking of speaking…. Am I alone in that? Leave me a comment and let me know. As a blogger you have set yourself up as an expert in your chosen field. You could become amke consultant on your area of expertise. You also can blend the in-person training of consulting with the group coaching of an online training program to create live workshops.
Walk your students through every step of what you know LIVE! Bonus points if vietitian get an outside sponsor to help subsidize your costs. You get more bonus points if you film everything that happens at the event and then sell the digital sessions.
You could also sell your book as a PDF downloadable directly from your website. People love watching videos, so why not leverage YouTube to make a little blobger You could simply read your posts to your viewers, tell your viewers about your posts, or show what you are writing. For example, if you have a cake decorating blog you could create videos of you decorating cakes.
Craft blog? Create short how-to clips. When you have enough source material, edit the clips into a full-length video that you can sell. Should you choose to go back to the dark side 9-to-5 world, you could keep building your blog on the side while bringing ro a steady paycheck. What are your favorite ways to make indirect blogging income? Image by: Ryan McGuire. Articles By Product. Search for: Search. Podcasting If you have a dietitlan speaking voice and think you could reach a broader audience, podcasting might be a good fit for you.
Speaking of speaking… 4. Consulting As a blogger you have set yourself up as an how to make money as a dietitian blogger in your chosen field. Live workshops You also can blend the in-person qs of consulting with the group coaching of an online training program to create live workshops.
Youtube People love watching videos, so why not leverage YouTube to hlw a little cash?
Please note that this post contains clearly marked affiliate links. If you click on these links moeny choose to make a purchase, I will receive a commission on the sale at no extra cost to you. But not just run of the mill passive income recommendations you can find all over the internet…. So here it is: a summary of the best ways RDs can make some extra moolah online.
Thinking about starting a career in holistic nutrition but don’t know where to start?
Basically, if you have a website or blog that gets decent traffic, you can make some passive income by placing ohw on your site. Some examples of affiliate programs that anyone can sign up for include:. Basically, an affiliate program is a relationship between someone who is selling a product the merchant and someone who wants to get paid to promote it the affiliate. Some companies will deititian anyone as an affiliate, while others require a certain number of followers or pageviews. The only catch is that you have to make an affiliate sale within diefitian first 90 days of becoming an Amazon affiliate, or they will cancel your account. You can always apply mkney Some affiliate cookie lengths are very short. For example, Amazon only gives you credit for purchases made on their site within 24 hours of clicking the affiliate link. Other programs have much more generous windows, like 30, 60, or even 90 days. So if you want to be an Amazon affiliate, you might be better off sharing higher-ticket items, like a Vitamix or juicer, for example. But her affiliate program is much more exclusive, and you have to go through a rigorous application process to be accepted. No problem! This is no easy feat! You have to have high quality photos and a decent ,ake first, and then you might get approved. Just email them and ask!
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